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Facebook, Google, & Twitter’s Battle for App Install Ad’s

app-install-adsAs we all know the amount of apps and tools available for download is overwhelming, whether it’s the Android or iOS marketplace. Because of this, developers and entrepreneurs have struggles to make their way to top charts in the marketplace. Google and Apple have taken note of the potential there is in app marketing and have made their own large purchases in order to keep this potential market afloat.

This has lead to programs like Facebook’s app install ads. The process consists of a user downloading an app which links that users information to the desktop version. Allowing the company the ability to display ad’s to the user. The installs are easy to track and can have great results. Check out the rest of the article here.


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